From relatively humble beginnings as a DVD-by-mail service, 网飞公司 has grown into one of the 世界上最常用的视频流媒体服务. 的 company was one of the first to see the potential of video streaming technology and began to transition to a subscription video-on-demand model in 2007. 因为这个过渡, 网飞公司的收入 从1开始.在短短12年的时间里，从360亿到250亿. 的 网飞公司订户数量 是否遵循了类似的趋势, increasing from less than 22 million in 2011 to nearly 214 million in 2021.
Although the company’s popularity is booming around the world, the 美国 continues to serve as the most important market. 在2021年, 网飞公司在美国的付费用户数量.S. 和加拿大 超过7400万，几乎三分之二的美国人.S. 成人有一个 当前网飞公司订阅.
除了庞大的用户基础, 网飞公司的订户非常喜欢这项服务, 41%的用户认为这是他们的 最不可或缺的SVOD平台. 考虑到这些惊人的数字, it may seem hard to believe that other companies could make their mark in the Subscription Video-on-Demand market, 但网飞公司的竞争对手Hulu, Amazon Prime的视频, and DisneyPlus have also carved out significant p虫胶es within the SVOD landscape. That being said, far fewer people considered the latter three to be 基本视频流媒体服务 网飞公司相比.
One of the main differences between 网飞公司 and its competitors is its massive wealth of original content. 在世界范围内, 网飞公司花 大约120亿美元.S. dollars on its content in 2020, a value which is expected to expand in the future. 像《新京十大正规网站》这样的热门电视剧, “陌生人”, and "Orange is the 新 B虫胶k" have made original programming integral to the company’s continued success. 超过一半的用户来自美国.S. 在2021年2月的一项调查中表示 announcement of new exclusive programming was their main reason to subscribe to 网飞公司, and nearly 50 percent of 网飞公司的用户 stated that the 网飞公司原创节目和电影的质量 现在比过去好吗.
从一开始, it was 网飞公司’s ability to adapt to changing technologies and consumer demands which made it so successful. This ability to adjust has continued in recent years with the success of the 网飞公司’s original content and increased focus on providing content around the world. As long as 网飞公司 can continue this trend of innovation, the company will remain an important voice in both the SVOD market and the entertainment industry as a whole.
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